IVD Companies Should Seize Opportunities in the Developing World: Andreas Knaack speaks at AACC International Market Briefing

27 May 2011

Andreas Knaack

Andreas Knaack, Director Biomedical Instruments & Devices, discusses the advantages of making the most of IVD opportunities in emerging markets at the 2011 AACC International Market Briefing, to be held at the Georgia World Congress in July. The briefing is held in conjunction with the AACC Annual Meeting and Clinical Lab Expo.

IVD suppliers must rise to meet the challenges in developing nations to avoid new, lower cost, players entering the market and capitalizing on opportunities and then using their learning's to change the rules in more mature IVD markets.

To learn more about how low cost suppliers may influence the future of IVD markets and how their experience in developing nations will help them reshape the global IVD market, register online at the AACC Annual Meeting website.

2011 International Market Briefing
Monday - July 25, 2011
7:00 AM - 12:00 Noon
Georgia World Congress Center

In conjunction with:

2011 AACC Annual Meeting and Clinical Lab Expo
July 24-28, Atlanta, Georgia

Further Press Information

Alan Morris, Phone: +613 9211 7815, Fax: +613 9211 7703. Media Inquiries.