Coca-Cola Freestyle recognized by FORBES

Coca-Cola FreestyleCoca-Cola Freestyle was recognized by FORBES as the dispenser that turns the entire drink experience upside-down and inside-out. The publication stated that Freestyle shatters the old model where consumers were boxed into a small range of choices of drinks, and instead blows past the old physical limitations of eight or ten choices to a new range of 125 choices all available via a single touch-screen machine.

The Coca-Cola Company selected Invetech to assist with the development of Coca-Cola Freestyle in March of 2006. Invetech was selected following an evaluation process, which examined a range of key capabilities including mechanical and electrical engineering, innovation, functional design, project management and successful client history.

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